The challenge
Everdene’s menu changes with the seasons, so its content has to keep up.
The idea
Warm, close, appetite-first photography for every menu and cocktail change.
No. 06
Seasonal plates, shot to be craved.
Role
Creative director
Years
2024
Client
Virgin Hotels NYC
Disciplines
Photo, Social

The challenge
Everdene’s menu changes with the seasons, so its content has to keep up.
The idea
Warm, close, appetite-first photography for every menu and cocktail change.
What I made





Holiday events and seasonal menus.

Credits
Creative director: Billy Aberle
Client: Virgin Hotels NYC

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07 Surf Shack →